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Web and Logo Design Services

Web Design Services

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When it comes to Web Design, there are many areas to consider. No longer is building a Webpage a matter of some basic HTML knowledge (if anything at all), but there are plenty of other factors to consider.

The Basics

Planning and creating a website can definitely be a daunting, and exciting, task. Web designers mix and match images, digital media, text, and other factors to create works of beauty. HTML and CSS are, by far, the most recognized languages, though Javascript adds interactive features, as well.

If designers use HTML and CSS, it makes it easier to correct and errors and edit pages with ease. HTML is the basis of the structure, while Cascading Style Sheets (CSS) adds stylistic elements. Hyper Text Mark-Up Language (HTML) and Extensible Hyper Text Mark-Up Langage (XHTML) are currently the most popular way to build websites.

Website builders are tools that help build websites without manual code editing (and perhaps no knowledge of). There are two kinds: the tools that are online and built by web hosting companies, and ones that are software based, can be used off-line, and publish them to any of their hosts. The drawback to online builders is that often they have to register with the company. Frequently, a website can be built and running quickly. Off-line builders are better for professionals, and allow them to use more than one client or web host. Unlike online versions, which tend to rely on HTML and Flash, offline versions are drive more toward CSS styling.

Web Usability

The application of usability in domains where web browsing is a metaphor for building a graphical user interface (GUI) is known as web usability. A GUI is a specific type of interface design that allows the users to interact with images rather than text. Its goals include to bring forth any form of information in a clear, detailed, yet concise, manner. To make sure options and choices are obvious to the user. To omit any form of questioning or ambiguity of what would be the issue with their selection, and for it to be obvious and clear to the user when they visit a website.

User Interface Design

This type of design is dedicated to computers, machines, mobile devices, apps, websites, and appliances. It’s primary focus is on the user’s experience and any form of interaction. The goal is to make the interaction as simple as possible, based on a user-centered design. When done properly, they help finish the task without adding additional drudgery, and creates an easy, usable, and interactive design. Depending on what is being designed, user face design processes can be long and detailed. Users must be aware of the expectations, its suitability for individuals and learning, its suitability for the task, and any form of error tolerance.

Interaction Design

Often referred to as IxD, Interaction Design is developing interactive products, environments, systems and services. Its main focus is behavior, and heavily focused on meeting the needs of the people who use it. The goals of the designers is to be aware of the key areas of their design that will influence responses in its users. The influences that are positive must be promoted; the negative ones must be avoided. A method that is commonly used is to use expressive interfaces, such as icons, animations, and sound that are dynamic and capture a user’s interest, creating interaction between the user and the design.

Search Engine Optimization

Also known as SEO, Search Engine Optimization is improving the visibility of a website in various search engines, without using forms of advertising. This internet marketing strategy is based on the search engines themselves, what people are searching for, and various search terms and keywords that are used to search. Designers often use other tactics, such as integrating backlinks and incoming links. Leading search engines use a method called “crawlers” to find pages for their search results. Crawlers are computer programs that search the web in a specific, automatic way. Some search engines also have a paid submission service, that guarantees users a cost per click or a set fee. Note, however, that crawlers don’t always work: webmasters can instruct them not to find the files and the information. Other methods that work well include cross linking to provide more links, writing content with frequently searched words, updating content regularly, adding keywords to meta data and title tags, and URL normalization.

Cyber Mosaic

This method of organizing various Internet space by creating webpages is, instead, breaking it down into trillions of tiles. The tiles are each made of pixels. The name is derived from the actual term for a mosaic.

Web Application Framework

This form of software framework helps support building dynamic Web sites, applications, and services. It provides libraries for database access, templates and frameworks, and promotes code reuse, all of which are helpful to a designer. Some of these features include a web template system, where variables from the programming language can be used without code, so users do not need programming knowledge to make updates to the pages. Other features include caching, which basically saves bandwidth usage, forms of server overload, and any form of lag. Security is also enhanced, and database access and mapping is available. Another option is URL mapping, which uses pattern matching or URL rewriting so better URLs can be used, which increases the simplicity of the site and optimizes SEO. Ajax (Asynchronous JavaScript and XML) creates interactive web aplpications, while automatic configuration minimizes configuration and allowing a more simplistic platform.

Progressive Enhancement

This strategy for web design emphasizes accessibility, HTML markup, and external stylesheets and scripting. Progressive enhancement users technology in a layered fashion that allows everyone to access a webpage with any form of browser or any form of Internet connection. Basically, it aims for its content to be accessible from any and all browser, with full functionality, and all forms of enhanced layout and behavior.

Website Wireframe and Architecture

A website wireframe, or a screen blueprint, visually represents the skeletal framework of a website, showing the layout and how all of the elements work together. It usually doesn’t have any style, color, or graphic elements, and is focused on functionality and behavior. The important parts include the kind of information displayed (not what the actual information is), the range of functions that are available, the priorities of the information and functions, the rules for that information, and the effect of different outcomes of the actual display. Website architecture, on the other hand, is quite different. Instead, it is the actual planning of the website, and involves a balance of the technical, aesthetic and functional aspects. The focus is on the user and their requirements, as well as search engine optimization.

Cross Browser and Multi-Browser

A cross browser means that a website is supported by all web browsers. This capability lets the website be rendered correctly by all browsers. Multi-browser, on the other hand, allows a website to be more functional over several browsers, without loss in performance and accessibility to many.


Web typography is the use of different fonts on websites and the web itself. In its initial stages, it was introduced by the browser Netscape with its use of the < font > tag, however, it had to be on someone’s computer in order for the font to be active. In 1997, Internet Explorer added support for font downloading, and it was later introduced in CSS3, and has been worked into different browsers, including Safari, Opera, and Firefox. Some fallback and familiar fonts are now universal; since Microsoft released its “core fonts for the web”, Arial, Georgia, and Verdana are commonalities in Web sites and search engines.

Web Colors

The colors that are used in designing Web pages are known as web colors. They are depicted in hexadecimal color codes that begin with a hash (number sign): #. Colors for Web pages can be specified either in the hexadecimal or RGB triplet formats. Depending on the software, some can just use their regular names. A hex triple is six digits, and used in HTML, CSS, and other computing applications. They represent the red, green, and blue components of each color. Byte 1 is the red value, byte 2 is the green value, and byte 3 is the blue value. Other colors may be defined by web browsers, using the X11 color names that were given from the X Window System. Though it is now rare, some browsers do not support all colors. Designers, at one time, were encouraged to use the 216 “web-safe” colors, however, this is is not really necessary.

Web 2.0

This term is often used with web applications that use information sharing, user-centered design, and collaboration with the web. Any Web 2.0 site lets users interact and collaborate with each other in a social media atmosphere. Examples of these are social networking sites, blogs, wikis, video sharing websites, and others. Contact our design agency today for a free estimate.